Style Comes Alive at the VivoCity Fashion Festival 2013Catch exclusive fashion shows from well-known brands like Tommy Hilfiger, Desigual, Aimer, TANGS, Camper and Tally Weijl as they showcase their latest Spring/Summer collections


27 MARCH 2013, SINGAPORE – The VivoCity Fashion Festival returns this year with an exciting mix of dazzling creative inspiration, enthralling shoppers with the latest Spring/Summer fashion trends, alongside a range of attractive activities and contests from 28 March to 28 April 2013, at Singapore’s largest retail and lifestyle destination.

Providing the perfect inspiration for shoppers searching for that special dash of colour and style, there will be a total of five fashion shows over the 19 to 21 April weekend from international brands like Aimer, Desigual, TANGS, Tally Weijl and Camper– highlighted by the opening show on Friday, 19 April jointly organised by Tommy Hilfiger and VivoCity.

A stimulating shopping haven lies in store for fashion-savvy shoppers at the creatively inspiring VivoCity Fashion Festival. Shoppers who spend a minimum of $100 (maximum of three combined same-day receipts) at VivoCity will receive a pass for four to attend one of the shows. Citibank SMRT Credit/Debit Cardmembers only need to spend $80 to qualify. (Refer to Appendix A for the full schedule of fashion shows.)

Dress to Win at VivoCity

This year, in addition to the eye-catching fashion shows, VivoCity will also be organising an online fashion photo contest where attractive prizes await the best-dressed shoppers decked out in clothes purchased from any VivoCity outlet. All shoppers have to do is to post the photo on VivoCity’s Facebook page between 28 March to 22 April, with the three most popular entries garnering the most votes winning $500 worth of Mapletree vouchers each.

Shopping for that Golden Ticket with VivoCity

With just a minimum spending of $30 in a single receipt, shoppers at VivoCity will also stand a chance to win exciting travel packages to alluring Taiwan. Sponsored by the Taiwan Tourism Bureau (TTB), Qiito and TransAsia Airways, shoppers simply need to submit an SMS entry – with Citibank SMRT Credit/Debit Cardmembers enjoying double the chances of winning.

* excluding airport taxes, visa fees or any other incidental expenses

“TTB is honored to partner VivoCity, TransAsia and QIITO for the upcoming VivoCity Fashion Festival. Through this joint collaboration, shoppers will get a chance to win a trip to Taiwan with flight and accommodation provided! Get a chance to visit the renowned Sun Moon Lake and Taipei 101! Catch the Calla lilies & Azalea flowers at Yangmingshan, or watch dolphins at Yilan after April. With a large variety of interesting and affordable minsu, including famous idol drama filming locations, visitors to Taiwan can choose to stay in a castle-like lodge or by the beach to have a memorable vacation. Don’t miss Taiwan as a destination this season! ” said Mr Arthur Hsieh, Director of Taiwan Visitors Association Singapore Office (TTB).

The Best Shopping Privileges in Town

Exclusively to the VivoCity Fashion Festival 2013, Citibank SMRT Cardmembers with a minimum spending of $120 between 28 March and 28 April will also receive a $10 Mapletree voucher, limited to the first 1,000 card members.

Besides these exciting activities and events, there will also be a wide range of special deals to reward shoppers across all product categories available at the mall. Refer toAppendix B for the full list of events and promotions.

For more details on the latest events and promotions happening at VivoCity, please logon to
https://www.facebook.com/pages/VivoCity-Singapore/214794482597 or
http://www.vivocity.com.sg.


About VivoCity

With over 1 million square feet of lettable floor space attracting a diverse mix of over 300 retailers, large event spaces, including an outdoor amphitheatre, a 20,000sf open plaza and a 300metre-long waterfront Promenade, VivoCity is Singapore's largest and most diverse retail and lifestyle destination. Designed by world-renowned architect Toyo Ito, VivoCity is the centrepiece of Singapore's newest lifestyle hub at the HarbourFront, which also includes Sentosa and Resorts World Sentosa, Mt Faber, the Singapore Cruise Centre and St James Power Station. VivoCity is a Mapletree Commercial Trust property.

About Mapletree Commercial Trust

Mapletree Commercial Trust (MCT) is a Singapore-focused REIT that invests on a long-term basis, directly or indirectly, in a diversified portfolio of income-producing real estate used primarily for office and/or retail purposes, whether wholly or partially, in Singapore, as well as real estate related assets.

MCT is managed by Mapletree Commercial Trust Management Ltd., a wholly-owned subsidiary of Mapletree Investments Pte Ltd. The key financial objectives of the Manager are to provide Unitholders of MCT with an attractive rate of return on their investment through regular and stable distributions and to achieve long-term growth in Distribution Per Unit and net asset value per Unit, while maintaining an appropriate capital structure for MCT.

About QIITO

QIITO (Quick Interesting Interactive Travel Organizer) is a Singapore-based travel planning and discovery site that allows users to share travel destinations through the use of pictorial travelogues and inspire them to explore different destinations. These places include places in Singapore and around Asia. With the largest local minsu inventory of about 200 Taiwan places available for online booking, users can plan personalized itineraries and even collaborate with friends to create trips. The site offers a range of features for travelers to explore.

Learn more about these features on www.qiito.com or Facebook page:
www.facebook.com/QiiTOfans

About Taiwan Visitors Association Singapore Office (TTB)

Taiwan Visitors Association Singapore Office (TTB) is committed to attracting international visitors to Taiwan has been operating in Singapore since 1978. The organization is active in activities that include advertising, PR and media programs, trade shows and industry programs, consumer promotions, online communications and consumer research.

Website: www.taiwan.net.tw and tbrocsin@singnet.com.sg

About TransAsia Airways

Established since 1951 in Taiwan, TransAsia Airways is a full-service airline flying daily from Singapore to Taipei since a year and a half ago. Honored by Global View Magazine with “The Best International Airline Service Award 2011.” TransAsia started using a new aircraft Airbus A330 starting January 2nd 2013 to service its Singapore – Taipei route. TransAsia also flies to 6 domestic states, 5 international counties and 11 states in China. TransAsia Airways is also currently the only airline exiting out of Singapore to allow booking of flights directly from its Facebook page: www.facebook.com/TransAsia.SG


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