VivoCity Wins Marketing Award from the International Council of Shopping Centres

16/10/2008



16 October 2008, New York - Throughout its history, the International Council of Shopping Centers, Inc. (ICSC) has recognized and honored the shopping centre industry's most cutting-edge properties, innovative solutions and creative responses to market trends, as well as outstanding examples of design and development throughout the world through its Global Awards programs. As part of the shopping centre industry's premier awards competition, ICSC is pleased to announce that VivoCity, Singapore, received a silver award in its inaugural Asia Shopping Centre Awards competition. The 2008 ICSC Asia Shopping Centre Awards are designed to recognize outstanding achievement in marketing and design and development of retail properties and were open to shopping centre owners, developers, management companies, architects and designers, and retailers. [Editor's note: For detailed information on each winner, visit http://www.icsc.org/asiaawards/index.php

VivoCity received its award in the sales promotion and events/marketing category for its " VivoCity's Sparkling Christmas 2007" program. In celebration of Christmas 2007, the mall was transformed into an awesome Christmas shopping destination where shoppers were wowed by the amazing display of the 101 foot tall man-made Christmas tree complete with bright twinkling lights. The theme was set to depict VivoCity as the "Sparkling" destination, aptly positioning VivoCity as the iconic shopping and entertainment hub with the largest offerings.

VivoCity is owned by Mapletree Investments Pte Ltd. and is managed by CapitaLand Retail Limited. Professional recognition for this award was given to Chang Yeng Cheong, Deputy General Manager, Jasmine Oh, Marketing Communications Manager, Huey Huey Miin, Senior Marketing Communications Executive, Novia Yeo, Senior Marketing Communications Executive, and Stan Tay, Senior Marketing Communications Executive, all of VivoCity/VivoCity Pte. Ltd.

ICSC announced the winners of the 2008 ICSC Asia Shopping Centre Awards during a gala awards ceremony yesterday during ICSC's Asia Expo, Cotai, Macao.

Winners of the 2008 ICSC Asia Shopping Centre Awards are automatically entered into ICSC's Global Awards program for marketing (ICSC MAXIs Awards) and design and development (ICSC International Design and Development Awards). Winners are also eligible to receive a Global "Best-of-the-Best" Award which will recognize the shopping centre industry's most cutting-edge properties, innovative solutions and creative responses to market trends, throughout the world. These awards will be given during a gala awards ceremony at ICSC's annual convention, RECon, being held May 17-20, 2009.

Founded in 1957, ICSC is the premier global trade association of the shopping center industry. Its 77,000 members in 92 countries include shopping center owners, developers, managers, marketing specialists, investors, retailers and brokers, as well as academics and public officials. Headquartered in New York City, ICSC has over 150 staff members and offices in Washington, D.C., Toronto, London, Beijing and Singapore.

About VivoCity
With over 1 million square feet of lettable floor space attracting a diverse mix of over 300 retailers, large event spaces, including an outdoor amphitheatre, a 20,000sf open plaza and a 300metre-long waterfront Promenade, VivoCity is Singapore's largest and most diverse retail and lifestyle destination. Designed by world-renowned architect Toyo Ito, VivoCity is the centre-piece of Singapore's newest lifestyle hub at the HarbourFront, which also includes Sentosa, Mt Faber, the Singapore Cruise Centre and the St James Power Station.

About Mapletree Investments Pte Ltd
Mapletree, the developer of VivoCity, is a leading real estate company with an asset base of approximately S$4.5 billion, comprising office, retail/lifestyle logistics/industrial, and high-tech industrial properties. It is committed to shaping new ways to deliver value to its stakeholders from multiple real estate investments and services. With its significant expertise, diverse skill sets and intimate knowledge of the property industry in Singapore and Asia, Mapletree is well-positioned to be an ideal strategic real estate partner in providing innovative real estate solutions and real estate related investment products.

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