VivoCity Turns Two!

10/11/2008



10 November 2008, Singapore - Singapore's largest, multi-dimensional retail and lifestyle destination, VivoCity, is turning two and to celebrate, it will be having 10 days of fun-filled activities! On 29 November 2008, VivoCity starts the celebrations with a bang, featuring an exclusive premiere of a new musical by renowned composer and playwright, Dick Lee, a dazzling fireworks display by French pyrotechnic expert Feerie and the launch of a coffee table book tracing the evolution of VivoCity from vision to reality.

“VivoCity has always been dedicated to bringing the best of entertainment and shopping experience to all. Over the past years, shoppers have been entertained by our ever-evolving, multi-faceted programming, from fashion to arts, to cuisine and lifestyle events. For our second anniversary, we are specially commissioning a musical by multi-talented Dick Lee, which will showcase local talents. We will also be sharing our VivoCity experience through our Coffee Table Book. This is our way of thanking everyone for their support over the years. We hope to continue to create extraordinary experiences for visitors and shoppers whenever they come to VivoCity,” said Mr Tan Boon Leong, CEO (Singapore Investments), Mapletree Investments Pte Ltd.

Made for VivoCity Musical Revue

SUNSHINE GIRL – the musical is specially commissioned for VivoCity’s second anniversary celebrations. Written and produced by renowned composer, playwright and singer Dick Lee, this unique performance will feature dazzling multimedia effects, electrifying dance performances and extraordinary vocals, all by local talents, plus an original song that Dick Lee has written specially for VivoCity.

This revue-styled show will feature popular songs through the decades from the swinging 60’s to current chart toppers. The storyline centres around a character named Sunny Tang, an aspiring performer and the trials and tribulations she faces on her way to success, including her turbulent relationship with her ambitious mother. In short, SUNSHINE GIRL – the musical is a story of sacrifice, identity, love, kinship and the ties that bind us together.

For the chance to be immersed in this extraordinary musical, shoppers need to just spend $80 at any store in VivoCity between 14 November and 8 December 2008 to get a pair of complimentary tickets to the musical. The shows for shoppers are from 30 November to 8 December 2008 at 8pm daily.

City of Waves: VivoCity, a Coffee Table Book

To commemorate VivoCity’s second anniversary, Mapletree has commissioned a coffee table book titled City of Waves: VivoCity. This hard-cover work of over 200 pages chronicles the evolution of VivoCity from vision to reality.

The book traces the development of the design and layout of VivoCity to its final form and how the team achieved the successful integration of artistic design with the commercial considerations that are necessary for the success of a retail destination like VivoCity.

“From the beginning, we envisioned VivoCity to be more than just a place for shopping; we wanted to build a distinctively different retail and lifestyle destination that would offer visitors a refreshing experience with a vibrant mix of retail and entertainment options. We mapped out our unique vision and concept together with technical and creative experts such as acclaimed architect Toyo Ito with a single goal in mind - to create a landmark that best represented Singapore. VivoCity has indeed lived up to this vision and we wanted to share the insights and knowledge that we have gained from the development with those passionate about design and architecture such as students and practitioners in the architecture and retail industries through this coffee table book: City of Waves: VivoCity,” said Mr Edmund Cheng, Chairman of Mapletree Investments Pte Ltd.

City of Waves: VivoCity will be launched on 29 November. Thereafter, it will be on sale at bookstores including Page One, Borders and Kinokuniya for $54.90. Excerpts of the book will be shown in a fun and interactive exhibit from 1 December to 31 December at Level 1, VivoCity. A specially fabricated scaled-up exhibit of the book featuring a number of spreads from the actual publication will be showcased within VivoCity. The public will be able to flip through the pages and view the contents of the book and will also have the chance to win a copy of the book in contests requiring answers found in the book!

Fireworks extravaganza by Feerie from France

To end the celebrations on a high note on 29 November, one of the world’s most famous pyrotechnic choreographers, Féérie will put up a spectacular fireworks display after the musical.

Since 1992, Féérie has been designing and performing some of the most elaborate and sophisticated pyrotechnic shows all over the world, in places through Europe, Africa, the Americas and now Asia. Féérie has won several accolades such as clinching first place at the 7th International Festival of Pyrotechnic in Barcelona in 2004 and also first place at the Cannes International Festival of Pyrotechnic Art for three consecutive years from 2005 to 2007.

Feerie’s creator, Joel Harmon, has earned his reputation by bringing “life, spirit and soul” into a fireworks display through the Synchronized Pyrotechnical Choreography and audiences in Singapore will not be disappointed! Féérie fireworks will launch at 9:15pm on 29 November 2008, so be sure to catch the spectacular show from vantage points along the waterfront promenade!

And the Celebration Continues

In a season of sharing and giving, twins will get free admission to the Sunshine Girl musical on Tuesday, 2 December, simply by presenting their NRIC in person one hour before show time at the entry point. This will only be valid for the first 100 pairs of twins.

Annex 1 shows the key achievements of VivoCity in the 2 years of its entertainment filled operations and Annex 2 shows the distinctive awards that VivoCity has won since its opening in October 2006.

About VivoCity
With over 1 million square feet of lettable floor space attracting a diverse mix of over 300 retailers, large event spaces, including an outdoor amphitheatre, a 20,000sf open plaza and a 300metre-long waterfront Promenade, VivoCity is Singapore’s largest and most diverse retail and lifestyle destination. Designed by world-renowned architect Toyo Ito, VivoCity is the centre-piece of Singapore’s newest lifestyle hub at the HarbourFront, which also includes Sentosa, Mt Faber, the Singapore Cruise Centre and the St James Power Station.

About Mapletree Investments Pte Ltd
Mapletree, the developer of VivoCity, is a leading Asian real estate capital management company. It owns real estate assets of approximately S$5.7 billion, comprising office, business park, logistics, industrial and retail/lifestyle properties. Under its various capital management platforms, Mapletree has an additional S$5.2 billion of third party assets under management (AUM) across Asia.

It is committed to shaping new ways to deliver value to its stakeholders from multiple real estate investments and services. With its significant expertise, diverse skill sets and intimate knowledge of the property industry in Singapore and Asia, Mapletree is well-positioned to be an ideal strategic real estate partner in providing innovative real estate solutions and real estate related investment products.

Annex 1 - VivoCity's Entertainment-Filled Highlights
In the past 2 years, VivoCity played host to some very exciting activities. Below are some of the highlights.

13 September 2008 - Singapore's Largest Ever Lantern Dance

VivoCity celebrated the mid-autumn festival by setting a brand new record in the Singapore Book of Records: “The Most Number of People Doing a Dance with Lanterns.” 905 participants gathered to dance and over 1300 attended the celebrations.

July 2008 - Singapore Food Festival

From 1 July to 31 July 2008, VivoCity organized a food festival with endless delicacies through a variety of food-related events and promotions such as the VivoCity Food Challenge and VivoCity Follow the Food Trial events.

2 to 6 July 2008 - Come Aboard the Pallada

The Pallada, with 26 sails and masts soaring 162 feet above the deck, berthed at VivoCity. Visitors to the ship could enjoy a guided tour to experience the grandeur of the Russian vessel.

12 June to 16 June 2008 - Creatively Thai Showcase

Riding on the success of the Creatively Thai Showcase held last year, shoppers were once again captivated by the displays of the latest trends and designs from the fashion labels on the Street Fashion Runway by up and coming Thai designers in the Young Designers Inspiration.

7 to 8 June 2008 - Under No Roof - A Charity Project by Habitat for Humanity Singapore

Two hundred youths built and slept overnight in cardboard houses, experiencing what it was like to live without a proper roof over them. The 2-day project sought to change the lives of the homeless, to change mindsets and to make a decent shelter a matter of conscience and action.

26 May to 2 June 2008 - National Geographic Channel, Living with Big Cats Safari Exhibition

The Great Singapore Sale at VivoCity starts off with National Geographic Channel – Living with Big Cats Virtual Safari Exhibition. The exhibition featured the vast wonders of the African Savannah, with leopards lazing right under your noses.

March 2008 - Singapore Fashion Festival

VivoCity brought the glamour and glitter of the fashion world closer to Singaporeans with an assortment of runway shows and fashion events. Qiu Hao, legendary fashion designer from China, featured his Spring/Summer 2008 collection at VivoCity’s Central Court.

January 2008 - Celebrate a Traditional New Year with VivoCity

Chinese New Year at VivoCity kicked off with a host of exciting programmes brought in especially from China for the festive spirit. Award winning performance troupes from Chongqing, Fujian, Hangzhou, Henan and Shanzi performed at the Central Court. Shoppers were treated to daily performances of amazing acrobatics and dance and music.

December 2007 - VivoCity Sparkling Christmas

VivoCity transformed itself into a dazzling jewel by the sea for its sparkling Christmas celebrations. Shoppers were treated to a host of exciting festivities, and shoppers were wowed by the amazing display of the 101 foot tall man-made Christmas tree.

31 December 2007 - Countdown 2008!

VivoCity served as the official venue for live televised countdown to the New Year. The countdown concert was held at the roof garden amphitheatre, which included performances by various well-known home-grown artistes.

30 November 2007 - VivoCity Celebrates its First Birthday

VivoCity celebrates its First Birthday with a musical extravaganza – ‘VivoCity : Spirit of Life!’ as well as a spectacular fireworks display by the choreographer of the recent Singapore Fireworks Celebration 2007, the renowned Spanish fireworks choreographer Pirotecnia Igual, to mark a successful year for VivoCity.

22 November to 8 December 2007 - Inventioneering Architecture

The exhibition put forth the efforts of faculty and students in the three school of architecture in Switzerland.

12 to 15 October 2007 - VivoCity Presents Singapore Fashion Week

VivoCity hosted nine fashion shows over three days, including the Singapore Fashion Designers’ Contest, Asian Young Fashion Designers’ Contest as well as a unique fashion show, presenting clothes entirely made out of recycled newspapers.

22 September 2007 - VivoCity Makes its Mark in the Record Books

VivoCity created the longest lantern procession in Singapore, with a record number of 968 participants, to celebrate the Mid-Autumn Festival.

31 August 2007 - Heroes Visit VivoCity

More than 6000 fans thronged VivoCity to meet the cast of Heroes, the hit TV series from NBC. VivoCity was the only meet-the-fans stop for the Heroes cast in Singapore.

11 August 2007 - SSO@VivoCity

Singapore Symphony Orchestra played to a packed house on 11 August 2007, at the Amphitheatre at VivoCity’s Sky Park.

27 to 29 July 2007 - VivoCity hosts the Closing of the Singapore Food Festival

VivoCity turned into a Seafood paradise as they hosted the Closing of the Festival.

13 to 22 July 2007 - My VivoCity Photography Competition

VivoCity organised a “My VivoCity Photography Competition with the theme ‘VivoCity - My Place, My Vivo Moments’.

June 2007 - Habitat for Humanity

Five paper brick houses which were made out of more than 45,500 Tetrapak drink packs were built as part of Habitat for Humanity Singapore’s Build4Hope advocacy and fundraising event.

15 to 24 June 2007 - Creatively Thai Showcase

A showcase of the latest creations from some of Thailand's upcoming fashion designers, the Creatively Thai Showcase was opened by the Thai Ambassador to Singapore.

25 May to 22 July 2007 - Great Singapore Sale at VivoCity

Organised around the theme ‘Where the World Comes to Play’, events like an Italian Fair and the Creatively Thai Showcase were combined with great promotions for the best shopping experience at VivoCity.

29 March 2007 - Viva La Fashion at VivoCity

VivoCity celebrated Singapore Fashion Fest with three days of pure fashion entertainment from some of the most prestigious fashion labels at VivoCity. These included new-to-market concept enclave Spain 2 Dream as well as renowned names such as ESPRIT, Marks & Spencer, Lee Hwa Jewellery, Utopia, Lonsdale and Joop.

31 December 2006 - MediaCorp New Year Countdown Party at VivoCity

VivoCity hosted MediaCorp’s New Year Countdown Party 2006 at VivoCity for the first time. This year, VivoCity will again be the venue for MediaCorp’s Countdown Party on 31 December 2007.

30 December 2006 - Swedish Ship Gotheberg Docked at VivoCity

The full-scale replica of an 18th century Swedish merchant vessel, which was retracing its original voyage of more than 250 years ago to the Far East, sailed into Singapore and berthed at The Promenade of VivoCity. The ship was opened for public viewing from 31 December 2006 until 9 January 2007.

1 December 2006 - Grand Opening of VivoCity

VivoCity was officially opened by Mr S Dhanabalan, Chairman of Temasek Holdings. Programme highlights included performance by local celebrity Stefanie Sun, an American music ensemble, String Theory, and a spectacular six minutes fireworks display.

10 to 19 November 2006 - Doulos - Largest Floating Book Exhibition

The world’s oldest ocean going passenger ship with the largest floating book fair returned to Singapore at the promenade at VivoCity. Visitors to Doulos ship could enjoy the Doulos Book Fair - which carries a stock of half a million books, relax at the International café and look behind the scenes of the boat with guided tours.

7 October 2006 - Soft Opening of VivoCity

VivoCity threw open its doors for the first time. More than 5.9 million visitors came to VivoCity in the first month.

19 October 2006 - Singapore Biennale Artworks Unveiled at VivoCity

VivoCity is the only location where seven international art collection of the Singapore Biennale 2006 are displayed permanently.

Annex 2 - Some distinctive awards that VivoCity has won in the past 2 years

Skyrise Greenery Award

VivoCity’s greening efforts were rewarded recently when it was conferred the inaugural Greenery Awards. The award, which is jointly presented by the Singapore Institute of Architects(SIA) and National Parks Board, is open to members of the SIA. It aims to promote skyrise greenery in Singapore and to recognize the greening efforts in high rise developments by owners/developers, architects, landscape architects/designers, and landscape contract managers. The judges took into consideration factors such as landscape considerations to enhance Singapore's cityscape and environment quality, as well as originality, creativity and sustainability of the landscape ideas

Silver, ICSC Asia Shopping Centre Awards 2008.

International Council of Shopping Centre’s Asia Shopping Centre awards recognized VivoCity’s excellence within the region’s shopping centre industry and honoured “VivoCity Sparkling Christmas 2007” a Silver under the category, Marketing: Sales Promotion and Events. In celebration of VivoCity’s Christmas 2007, the retail and lifestyle destination was transformed into a wonderland where shoppers were wowed by the amazing display of the 101 foot tall man-made Christmas tree. The theme depicted VivoCity as the “Sparkling destination,” aptly positioning the shopping and entertainment hub as one with the largest Christmas offerings.

Best Shopping Experience, Singapore Tourism Awards, 2008

In its first full calendar year of operation, Singapore’s iconic retail, entertainment and lifestyle destination, VivoCity won the Best Shopping Experience – Shopping Mall, at the annual Tourism Awards. VivoCity topped the category ahead of Paragon and Wisma Atria. As Singapore's largest, most iconic multi-dimensional retail and lifestyle destination, VivoCity constantly stimulates and surprises visitors with vibrant and refreshing mix of more than 300 retail, food and beverage and entertainment outlets, of which, more than 20% are new to market concepts.

Finalist Standing, Singapore Press Holding Ink Awards, 2007

To honour and give recognition to the best in print advertisements and raise awareness of creativity in the advertising industry, VivoCity was honoured with a finalist standing in the SPH Ink Awards for its “Where Entertainment Comes Alive” ad campaign in 2007.

Bronze, Singapore Outdoor Advertising Awards, 2007

The Singapore Outdoor Advertising Awards (SOAA) is the largest and longest established awards show in the region that is focused on outdoor or out-of-home media. In 2007, VivoCity won a bronze in its MRT Train Carriage Campaign for its Where Entertainment Comes Alive ad campaign. Also, VivoCity achieved a Special Award for Best Campaign across More Than One Outdoor Media for its Where Entertainment Comes Alive ad campaign. Finally, VivoCity achieved Finalist standing in its But Shelter Campaign, MRT Station Campaign and Most Effective Outdoor Media Plan.

Silver, MAXI Awards, 2007

VivoCity’s passion for excellence and innovation was also recognised at the recent 2007 MAXI Awards in New Orleans. Its launch advertising campaign, ‘VivoCity – Where Entertainment Comes Alive’, was acknowledged as a Silver Award winner. VivoCity was the only shopping destination in South East Asia to receive this accolade from the International Council of Shopping Centers (ICSC) – the global trade association of the shopping centre industry, which consists of 70,000 members across 80 countries.

Finalist, Shopping Centres Category, MIPIM Award, 2007

Another accolade garnered by VivoCity was in the MIPIM (Marche Internationale de Professional d’Im Mobilier) Asia Awards, where VivoCity was a finalist in the Shopping Centres Category. The inaugural MIPIM Asia Awards honour outstanding real estate projects developed in Asia Pacific in such sectors as offices, tourism, business centres, residential, shopping centres and eco-friendly projects. It is judged by an international jury drawn from the Asian property industry and featuring some of the most highly-rated personalities of the industry.

VivoCity was selected as a finalist out of more than a hundred entries in the Asia region, cementing its leading position in Asia.

Forbes Traveler's list of the top 10 Amazing Asian Mega-malls, 2007

Just six months into its opening, VivoCity was named by Forbes Traveler as one of the Top 10 Asian mega-malls. Aaron Dalton of Forbes described its roof-top Sky Park as one of the unique features that “makes the mall into a family-friendly destination.”


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